Millions of fridges in UK homes are running too warm, causing food to spoil 3 days faster than if they were below 5˚C.
That’s why we made the Smart Jar, a special limited edition label that changes colour to tell you when your fridge is cold enough to prevent food waste. Designed by illustrator Ellen Porteus.
That’s why we made the Smart Jar, a special limited edition label that changes colour to tell you when your fridge is cold enough to prevent food waste. Designed by illustrator Ellen Porteus.
Awards: 2x Shortlists at Cannes
We reached 939m people in the first 48 Hours,
with 60 million + views on TikTok and Instagram.
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We reached 939m people in the first 48 Hours,
with 60 million + views on TikTok and Instagram.
